Brand
The Klap logo,
used right
Everything you need to show the Klap logo correctly, in one place. Download what you need, or take the whole kit.
One logo, one tone
The K always sits in a single colour: beige on dark backgrounds, ink on light ones. The gap between face and side carries the depth, no second tone needed.
Give it room
Keep the logo clear and never shrink it past the point where it stops reading.
Clear space
Leave at least one stem of empty space on every side: the width of the front face of the K’s vertical stroke. It scales with the logo, so never use a fixed pixel distance.
Minimum size
- Horizontal96 px wide24 mm
- Stacked56 px wide16 mm
- Symbol32 px10 mm
Three colours, no more
The logo only ever uses Ink and Beige. Paper is the light background it sits on.
Ink
RGB 9 · 9 · 11
The logo on light backgrounds, and every dark background.
Beige
RGB 217 · 212 · 203
The logo on dark backgrounds. 13.5 : 1 on Ink.
Paper
RGB 244 · 244 · 245
Light backgrounds. Ink on Paper is 18.1 : 1.
Set in Geist
Geist for text, Geist Mono for code. Both are free and open source.
Text
Non-custodial payments
Geist
Code
charge.confirmed
Geist Mono
Say it right
How to write our name, and a ready-made description of Klap for press, partner pages and directories.
Our name
- One word, capital K, the rest lowercase. Klap is the company and the product.
- The Λ only exists inside the drawn wordmark. In text, always write a regular A.
- klappay.com is our domain, not our name.
One line
Klap is a non-custodial crypto payments API: USDC and USDT payments settle on-chain, straight to the merchant’s wallet, and Klap never holds the funds.
One paragraph
Klap is a non-custodial crypto payments API. A merchant creates a charge, the payer sends USDC or USDT directly to an address generated for that charge, and Klap detects, confirms and distributes the payment on-chain without ever holding the funds. Developers integrate through a REST API, SDKs and real-time webhooks, and teams that don’t write code can use Klap Link for payment links, product pages and subscriptions.
Please don’t
- Mirror the symbol or change the direction of its depth. It always runs up and to the left.
- Rotate, stretch, squash or put it in a different perspective.
- Use two tones on the K. The logo is always one colour.
- Use the logo in white. On dark backgrounds it is beige.
- Add depth to the wordmark. Only the symbol has volume.
- Add gradients, shadows, glows, or any colour outside the palette.
- Retype “KLAP” in a font. The wordmark is drawn, not typed.
Need a format that isn’t here? Write to hi@klappay.com.